Let’s be honest, there are countless reasons why Larissa Kunes Martin was named this year’s Kate Lysaught Award recipient. She was a memorable leader, an inspirational role model, and the list goes on and on. So we chose the top five reasons.
Before we start the list, what is the Kate Lysaught Award? Named after Ad 2 DC’s founder and first president, this award is given to an Ad 2 DC member who is a fearless trailblazer, always gets the job done, and goes above and beyond every step of the way — just like Kate.
This past year, Larissa did all of that and then some. She led us to victory at ADMERICA, grew our membership, and solidified Ad 2 DC’s position as an advertising powerhouse for young professionals.
How did Larissa accomplish all of this in just one year?
- “She always has a great attitude and a positive way of looking at things.”
Through thick and thin, Larissa was always there for every single member of Ad 2 DC. From writing “The Books” to planning fun events, her positive attitude made our organization thrive. We’d see her smiling face at every event. She knew how to rally both Ad 2 members and future members. Simply put, she was the life of the Ad 2 DC party.
- “She exemplifies everything that all working mothers (and women in general) should aspire to be.”
This past winter, Larissa welcomed an adorable baby boy to her family. Raising a little one and making sure Ad 2 DC exceeded all of its goals in time for the club achievement books came second nature to her. As a new mother, she never skipped a beat when it came to responding to emails, answering questions, and being a resource for everyone. Her can-do attitude inspired us to tackle any projects that came our way.
- “Larissa is a great leader and such a rockstar, I’m lucky to have her as my partner in crime as well as our leader.”
Larissa was always a pleasure to work with. On the first day of the 2018-2019 year, she met with each committee to outline achievable goals for the following year. During the months that followed, Larissa always checked in with committee chairs to see where we were in attaining these goals. And no matter how close or how far we were from meeting them, she always offered the perfect amount of guidance.
- “She has led us all courageously and with a level head.”
Since the award is given to a fearless trailblazer, Larissa was the perfect recipient. Her courageousness brought home the gold at ADMERICA in the form of six club achievement awards, including being named Club of the Year, receiving a Mosaic Award, and, of course, President of the Year. Larissa’s ability to problem-solve smoothed any bumps in the road and eventually led to a full trophy shelf.
- “We will all remember her for years to come and strive to be half the leader she was.”
Larissa began making her mark as a key player of Ad 2 DC early on. Almost immediately, she joined the Communications Committee and Public Service Committee and had an active role in both. By building a foundation of Ad 2 DC knowledge early on, she made her way up the ranks. As a result, Larissa already had a clear vision of how to make our organization prosper by the time she was elected president.
Want to make waves in DC’s advertising community just like Larissa? Learn more about becoming an Ad 2 DC member here and find out how our organization empowers young marketing professionals!