It’s party time!
Each year, the D.C. advertising community joins together for one event completely focused on creativity. This year, the American Advertising Awards is on March 24th at the Newseum and will celebrate our region’s creative talent, awarding ADDYs to the best work and providing a fun, fabulous event where we cheer each other on!
Because this is the cornerstone creative event for AAF DC, even the event theme is inventive. “It has a different air and has more license to be creative,” says AAF DC President Jodie Warren. “It‘s right up there as one of my favorite events because I get to see people in a social setting, supporting each other and enjoying the award-winning campaigns that come from the heads and hearts of our community.”
There’s a practical side, too, she adds: “It’s a great opportunity to network, to see whose work you admire—and just come out to show support for our collective industry while enjoying a great space, having a few cocktails and knocking out a few selfies with your colleagues!”
History proves that our community knows how to party:
- At the 9:30 Club, a Rock ’n Roll theme included tease videos about a mock-rock band ready to go on
- Casino Night had a great atmosphere, table games and high-stakes fun
- For Game Night, celebrants donned inflatable sumo wrestling suits and laughed so hard it hurt
- Last year, classic ad icons walked among us in a retrospective of the history of advertising, and attendees could bid on iconic ad items in a silent auction
This year’s theme is ADCHELLA—a festival that promises to be rollicking, with great works of advertising/communication amidst great music. “I’d love to give a shout-out to the ADDY committee and to Hal Schild of PCI for chairing the event for the fourth straight year. He and his team keep upping their game. It’s a labor of love; they put in so much work to make it a blast.”
Next year is AAF DC’s 100th anniversary. Where to next? Jodie says, “Let’s brainstorm about it! If you want to get involved with the ADDYs, please reach out to me.”
Zohar Rom is a writer and project manager at Garfinkel + Associates and co-edits this blog. He drives brand success for clients and adores new challenges. Zohar is also a filmmaker; he earned the Cable Advertising Bureau’s first-ever Best In Show.